These days social media seems to be as much a part of life as breathing oxygen.
Many people are part of at least one social media platform and use them to display almost every aspect of life for the world to see.
Some social media platforms are better than others and having the highest amount of worldwide users doesn’t necessarily make for the best social media app.
As a self-confessed social media addict I am more than familiar with the usability, functions and entertainment value each social media platform has to offer.
Here are the cream of the crop of the social media world ranked.
Many might not have anticipated to find the infamously neglected Myspaceon a social media ranking in 2018, but this underrated platform remains one of the best available.
That’s down to the classic format that includes having a personal profile, adding friends, posting content and messaging which are elements that first became popular on Myspace in the early days of the social media revolution.
Over the past decade, the site was abandoned in favour of its closest rival Facebook, and this in turn meant MySpace failed to develop and evolve into a social media platform which would meet todays general expectations.
That isn’t to say the MySpace platform isn’t without enjoyment, especially for musicians seeking promotion, networking and interaction with fans.
As of 2018 it is believed that the once most popular social media site in the world has about 28million users in the US.
Tumblr is known as a platform that combines both social networking and microblogging.
Users of this social media outlet can enjoy posting multimedia content on whichever subjects they desire to create their own short-form blog, while interacting with other Tumblr users and the content they produce.
Tumblr can be a great place to share thoughts and creativity with likeminded users, however in recent years the site has notoriously become infiltrated by hysterical outrage culture, which in my view makes for a less pleasurable user experience.
In 2018 research showed that Tumblr has a whopping 500million users.
Pinterest is a unique social media offering due to its primary purpose of providing inspiration as opposed to sharing personal information.
Users of this social media platform can enjoy browsing, uploading and saving items, designs, recipes and much more in the hope of forming a catalogue of ideas.
The potential downside of Pinterest is having to filter through the vast amount of content to find what you’re looking for.
Despite this, Pinterest has certified itself as a social media juggernaut and has reached a respectable 200million active monthly users.
Although a more grown-up member of the social media family, LinkedIn is easily one of the best platforms when it comes to networking.
LinkedIn acts a service that enables users to connect with potential employers and recruiters, discover opportunities in careers and networking, and, of course, to showcase yourself on a professional level.
There’s a lack social interaction enjoyed on more playful platforms, but, due to the more professional nature of the site, this is indeed the point.
In 2017 the original Vine app and website officially shut down – but that doesn’t mean this social media platform doesn’t qualify as one of the best.
The simple format of Vine allowed users to create six-second videos containing whatever content their hearts desired, although this meant users were exposed to a lot of less-than-inspiring videos.
It also challenged users of the app to upload extremely creative and hilarious Vines, many of which have become viral classics.
Fans of the app are eagerly awaiting its comeback after Vine founder Dom Hofmann revealed a follow-up, currently known as v2, is in the works.
Although this app has gone from strength to strength in recent years, amounting a total of 300million worldwide users, it still falls short compared to it’s closest competitors.
One could argue Snapchat is one of the most innovative apps after the introduction of stories and temporary messaging – something other larger platforms have since replicated.
But users not having an option to log their content is, in my view, detrimental to the overall user experience, not to mention the introduction of updates that in recent days have received backlash due to the confusing interface.
Casual Youtube users perhaps wouldn’t consider the platform to be part of the social media family.
That, however is not the case and this majorly popular video sharing site currently has about 1.5billion active users every month.
Although Youtube can be an exceptionally entertaining social media platform, the social interaction element of the website and app is limited to the notoriously toxic comments section.
The positive side of Youtube very much outweighs the negative with the endless intriguing content on offer for users, much of which is produced by talented content creators who range from make-up experts to comedy stars.
As of 2018 the popular photo sharing app Instagram has racked up about 800million users and, although the app is in many ways built on the idea of vanity, Instagram is easily one of the most enjoyable social media platforms available.
It could be argued that Instagram’s focus on imagery restricts the social interaction that can be enjoyed through a simple Facebook status or tweet, but the focus on photo sharing and editing is what makes the app stand out among its peers.
Instagram is a place where producing aesthetically pleasing and artistic imagery is celebrated, which elevates the app as the best visual social media platform on offer.
Facebook, although not the first, is considered by many as the OG social media platform.
This mammoth social media website and app has more than 2billion active users and allows users to document their lives, connect with others and express their thoughts through statuses and visuals.
In addition to the fundamental uses of Facebook, users can also enjoy instant messaging, watch videos and keep up-to-date with the daily news cycle – an element of Facebook which has recently come under fire due to false political propaganda being spread around the site.
Despite its flaws, the vast amount of offerings Facebook gives its users is precisely the reason why it remains one of the very best social media platforms.
Twitter tops this social media ranking due to its unique combination of social interaction and instantaneous content.
Although tweeting can be compared to other forms of social media posting, the element of enjoying trending topics in the world of pop culture and politics is something Twitter has mastered.
The 330million Twitter users can enjoy daily interaction with their followers as well as a sometimes bizarre spectrum of content ranging from hilarious memes to in-depth politics.
Like Facebook, it has come under scrutiny in recent years due to troll and bot accounts that aim to push a certain political agenda.
But, taking all elements into account, it’s clear that Twitter is the superior social media platform and, with the importance of the app rising each day in the world of current events, that isn’t likely to change any time soon.